Because Traditions Matter
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Everything you need to know about Indian Snacks on one page. You'll find resources such as logos, product photos, screenshots and reviews by food experts right here.
Indian Snacks started as a result of preserving the Gujarati culture and keeping the traditions of our ancestors alive.
Quick Facts
These nutritional snacks have been passed down by our ancestors to provide benefit to our bodies, especially during the cold winter and for women throughout pregnancy and motherhood.
Why I started
I have a passion for cooking Gujarati Indian Snacks
Preserve our Gujarati Snacks culture because it is becoming a dying art in the UK
Keep the tradition of our ancestors alive
The Indian/Asian Snacks market is full of very unhealthy alternatives and I want to offer a much better option
Our nutritious snacks such as Magaj, Methi and Gundar are not mithais (aka ball of sugar). They have benefits for the body.
Website stats
Launched in February 2020
Over 1000 visitors to date
Organic and word of mouth website growth
£0 marketing budget
Visitors staying on site due to valuable engaging content
5.93 average pages per session
Our audience
Our core audience is Gujarati and Pakistani as well as a small proportion of other ethnicities
Many repeat customers due to our unique taste
Avid watchers of Master Chefs and Bake Off
Follow Instragammers or Bloggers who have reviewed our products
Critic Reviews
A great service keeping alive Indian traditions in the UK
Growing up in a Gujarati family our home was nearly always filled with chewro, sev, gathiya, magaj and in the winter methi paak and more. I also loved the Indian traditions of using food to supplement health post birth/ surgery and other food linked remedies to give strength and energy where needed using Ayurvedic principles.
It’s so great to see startups like @indiansnack_21 creating these goodies and scaling up to provide a nationwide delivery option to share with everyone. We were lucky enough to receive a taster pack from the team.
We received the below;
Magaj – a sweet halva made with gram flour, ghee and sugar or ghor
Methi paak – a winter tonic to preserve good health and strong backs – made from fenugreek powder which provides the slightly bitter flavour. My dad enjoyed this and gave it a thumbs up.
Aradyu – another sweet dish made with Adad flour, singoda flour and gram flour. Singoda is also great for good back health and is often used postpartum to support recovery.
Goondar paak – another sweet dish which is often used to bring thandak (coolness) to the body.
Naankhatai – buttery shortbread biscuits with nutmeg -an absolute classic in any Indian household
Chewro – (commonly known in the UK as Bombay Mix) this was yummy and didn’t last long at all in the house.
A great service keeping alive Indian traditions in the UK.
Overall this care package filled with all the goodies was just so yummy & delicious
We were kindly gifted these traditional sweet and savoury snacks including:
Magaj – a treat cooked in desi ghee with nuts (almonds &pistachios ) , wholesome and rich . Had just the right amount of sweetness and crunch in it and was a favourite!
Gunder pak – traditional gutrati winter treat with dates &coconut flakes . Beneficial for adults ,kids and mothers. It has many health benefits ie boosts energy ,stamina , helps with joint pain and backache. A nutritious snack perfect with a glass of warm milk.
Naan khatai – needs no introduction… a bite and a crunch says it all. I literally loved this fresh n crispy biscuit dipped in my tea . Highly addictive.
Karachi biscuits – pinwheel biscuits with soft coconut filling . These were buttery n melt in the mouth. Perfectly salty like the ones commonly found in local karachi bakeries.
Chewdo – It was fresh n crunchy. A perfect tea time snack with cashews,peanuts,sultanas ,corn poha ,ricepoha .
Overall this care package filled with all the goodies was just so yummy & delicious. There was something for everyone in it .. including snacks and savouries.
Thankyou @indiansnacks_21 for keeping pakistani/ indian family traditions alive!
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Traditional Recipes for Gujarati sweets and savouries have been passed through generations
In search of authentic homemade Indian snacks? Well you’ve come to the right post @indiansnack_21 have kindly gifted me a selection of their Indian (Gujarati) snacks!
Let me start of by first giving a short background info about the person behind this business:
@indiansnack_21 has always been inspired by her late mother who had a passion for Indian cooking. Her homemade snacks would bring so much joy in the family.
Traditional Recipes for Gujarati sweets and savouries have been passed through generations.
Unfortunately the tradition is beginning to fade away; as people who want authentic homemade snacks are instead buying readily available but factory made products.
@indiansnack_21 therefore wanted to bring back what her late mother taught her: the real taste of Gujarati snacks; using high quality ingredients!
I received the following:
Magaj, Methi Pak, Aradyu, Chewro and Gundar Pak
If I had to pick a favourite then it would be Chewro. Such a lovely mixture of nuts and other ingredients infused together which was loved by all. The Aradyu was also really nice. You could taste the flavours of the ingredients coming through.
My least favourite were the Magaj and Methi. Both tasted quite bitter and overpowering probably due to the elachi powder.
Overall, the best thing about these homemade snacks is that they (excl. chevdo) actually have some nutritional benefits. Makes one feel less guilty of consuming mithai.
Once again, thank you so much @indiansnack_21 for wanting me to review your products.
Would you like to try sorne? Well guess what!!
@indiansnack_21 have kindly offered not 1 but 100 customers a generous 10% discount for LIFE!
Yes you’ve read, their first 100 customers will benefit from a 10% discount FOREVER!
So are you still having second thoughts of ordering…
Svaadisht. This means delicious In Indian, and that is certainly the theme from this #review
Svaadisht
This means delicious In Indian, and that is certainly the theme from this #review @indiansnack_21 specialise in sweet and savoury #homemade gujarati snacks
Magaj ( sweet with a slightly gritty texture that’s beautiful with a delicate taste of cardamom and pistachio)
Gundar pak ( same texture but with a beautiful warming taste from ginger) gundar pak (this one had a slightly roasted flavour to it, combined with cardamom and pistachio it’s sweet and savoury at the same time)
Nankathai ( these were melt in your mouth sublime, the texture was incredible , a next level lightly spiced shortbread)
Chevdo ( this was utterly incredible it had everything, saltiness, sweetness, spice, texture it was the most incredible snack , perfect for watching a film) lacoconut pinwheels ( soft, chewy and buttery from the ghee with a delicious after taste of coconut. Wow!!)
Methai pak ( a square block of nourishment, sweet with a bitter aftertaste but not overly so, totally addictive)
I’ve been taken on a culinary journey with these snacks that I will now keep as a regular, they are delicious with tonnes of health benefits, each one an incredible taste sensation, head over to there #instagram and #supportsmallbusiness they have kindly offered the first 100 of you 10% off forever when you enter JESSICAMATTA
Thank you so much ®indiansnack_21
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